Dalí Visions, 1999

 

(Out of production)

In 1996, the company Vilallonga Investments, based in Figueres (Girona), acquired the rights to use Dalí’s drawings in a collection of leather goods, an ambitious project which was carried out under the title of Dalí Visions. It is an interpretation of Dalí's world in leather objects of the highest quality, manufactured after consultation with experts in the sector. OTB was commissioned to design a wide range of objects for the collection, some ten of which have so far gone into production.

    In general terms, the process involved identifying those recurrent images in Dalí's works that lent themselves to being represented in leather, but not by means of the simple dalís (stamping) technique, that is to be found on cheap goods which border on the kitsch. Each product is made in its own particular way, appropriate to the object's use. For example, the sinuous motif of "Avida Dollars" (an anagram of the name Salvador Dalí) is used on a wallet; his intriguing keys are used for a key-ring; his lips are used as the clasp on a purse; his long-legged elephants and rhinoceroses are used as bags; the famous nudes with chiffoniers are used as small jewelry boxes; a column of ants as the engraving on a briefcase; the skeleton of a hedgehog, as a rucksack, etc.